Saluto

Built like a receptionist, not a chatbot

Most tools hand you a flow builder and call it AI. The difference shows up the moment a customer phrases something the way people actually phrase things.

Same question. Two very different outcomes.

A chatbot only works while customers stay inside the flow you built. The moment someone phrases things like a person, the difference is obvious.

  • No menus, no dead ends. It answers the actual question.
  • It asks the useful follow-up. And closes the booking in the same thread.
  • It escalates instead of bluffing. Anything sensitive reaches a person.
"My son is 7, is he too young for the Saturday class?" Same question
Typical chatbot
My son is 7, is he too young for the Saturday class?
Sorry, I didn't understand that. Please choose an option:
1 · Opening hours  2 · Pricing  3 · Contact us
Customer leaves
Saluto
My son is 7, is he too young for the Saturday class?
Not at all — Saturday 10 AM takes ages 6–9. There are 3 places left this week. Shall I hold one for him?
Yes please
Booked in 4 messages

Where a chatbot stops and Saluto keeps going

Five points where the gap is obvious in day-to-day use.

Typical chatbot
Saluto
Off-script questions
Falls back to a menu
Answers naturally
Booking
Sends a link
Books in the chat
Language
One, preset
Auto-detected
Handoff
Customer repeats everything
Full context passed
Setup
You build the flows
Done with you

Five reasons businesses keep it running

The things that matter once the novelty wears off and it's just part of how you operate.

Real understanding, not keyword matchingCustomers write the way they speak. Saluto handles typos, slang, half-sentences and mid-conversation changes of mind without losing the thread.
It knows when to stopConfident on the routine, cautious on the rest. Anything sensitive or high-value goes to a human instead of being guessed at — which is what makes it safe to leave running overnight.
Set up for you, not by youOur team connects the channels, wires the calendar and trains it on your business. You review and approve — you don't build flowcharts.
Your voice, kept consistentEvery reply follows the tone and rules you set — the same standard at 3pm Tuesday and 2am Sunday, regardless of who's on shift.
Real people behind itA named contact who knows your setup — not a ticket queue and a help-centre article.

Questions we get asked

Still unsure about something? Ask us directly — we'll answer honestly, even if the answer is "not yet".

Talk to our team

A chatbot follows a flow you build. Saluto interprets what the customer actually means, holds a multi-turn conversation, checks your real calendar, and decides when a human should take over. If someone asks something unexpected, a chatbot shows a menu — Saluto answers, or admits it doesn't know and escalates.

WhatsApp (via the official Business API), Instagram DMs, Facebook Messenger, and a chat widget for your website. All four feed one inbox, so a customer who starts on Instagram and follows up on WhatsApp is still one conversation.

Yes — it reads live availability before offering times, so it never double-books, and it writes confirmed appointments straight back with reminders. You keep using the calendar you already have.

It hands off rather than guessing. You define the escalation rules — complaints, refunds, VIP customers, anything above a certain value — and those always reach a person, with the full transcript attached so nothing gets repeated.

It detects the language of the incoming message and replies in it, mid-conversation if the customer switches. There's no setting for your team to manage.

Most businesses are live within a few days. Our team does the work — connecting channels, wiring the calendar, and training Saluto on your services, hours and tone. You review the replies before it goes live.

Conversations are encrypted in transit and at rest, access is restricted to the people you authorise, and nothing is sold or shared with third parties. We're happy to walk your team through the specifics on a call.

That's the part we spend the most time on. Saluto is trained on your services, policies and tone of voice, and you approve how it sounds before a single customer sees it.

No. Saluto sits on top of the channels and calendar you already use. Your team keeps working the way it works — it just stops being the first responder to every message.

Judge it on your own messages

The fastest way to know if it's different is to watch it answer something real. Bring a few and we'll show you.